Brand Identity
Unified Network Consulting | July 2019
Role
Graphic Designer, Art Director
Tools Used
Adobe Illustrator, Adobe Photoshop, Adobe InDesign
Project Overview
Unified Network Consulting services the greater Michigan area by bringing their clients modern and technologically-advanced networking solutions. A brand identity that matched their mission was created around Proxima Soft, a simple and modern typeface from the Mark Simonson Studio.
Research and Inspiration
Conducted research on the client's industry and competitors to understand the market landscape. Developed mood boards and gathered inspiration from modern and trustworthy brand identities to align with the client's mission.
Design Process
Unified Network Consulting services the greater Michigan area by bringing their clients modern and technologically-advanced networking solutions. A brand identity that matched their mission was created around Proxima Soft, a simple and modern typeface from the Mark Simonson Studio.
Final Design
Conducted research on the client's industry and competitors to understand the market landscape. Developed mood boards and gathered inspiration from modern and trustworthy brand identities to align with the client's mission.
