Mavis Staples
Mavis Staples is a legend in the music industry, known as “the messenger” for her impactful work. She has collaborated with artists from Prince to Hozier, marched with Martin Luther King Jr., and performed at the Obama White House.
For an advertising campaign promoting a small gig in Kalamazoo, Michigan, I emphasized her broad talent and refined, yet exciting style. The design featured her name in a high-contrast serif along the edges, creating an engaging tile effect when multiple posters are displayed together. Subtle gold elements were added to bring a touch of flair, reflecting the dynamic energy of Mavis’ performances.
Marketing & Advertising